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Selected with quality in mind

OurJewellery

Every piece in our shop is selected from our quality jewellery range, whether you choose it individually or choose it for a Build Your Own Bag. We select jewellery using its supplied material and finish information, including 304/316 stainless steel, 18K gold plating, PVD and vacuum plating.

The difference is in the detail

Not all “gold plated” jewellery is equal.

“Gold plated” on its own is not proof of quality. Lower-quality jewellery can still carry that label while using an unspecified base metal and giving no useful detail about the coating. Every piece offered in our shop is chosen from our quality-selected range using its supplied material and finish information.

Common in vague listings

Low-cost jewellery

  • Base materialOften hidden behind “fashion metal” or an unspecified alloy
  • Gold claim“Gold plated” used as the only sign of quality
  • Product detailsImportant material and finish information may be missing
Simo’s Gift Boutique

Our jewellery

  • Base materialQuality-selected materials, including 304/316 stainless steel
  • Gold finish18K gold plating, PVD or vacuum plating within our selected range
  • Our selectionJewellery chosen using the supplied material and finish information

Materials, finishes and properties vary by piece. Waterproof or anti-tarnish properties apply only where the individual product description states them and the supplier supports them. Please follow each product’s care guidance; these are not guarantees for the whole collection.

Simple care

Help every piece lookits best.

A few thoughtful habits can help you care for your jewellery between wears.

01

Last on, first off

Put jewellery on after applying perfume, lotions or cosmetics, and remove it before sleeping or physical activity.

02

Avoid harsh chemicals

Keep pieces away from household cleaners and other harsh chemical products.

03

Clean gently

After wearing, wipe each piece gently with a soft, dry cloth. Avoid abrasive cleaners or rough materials.

04

Store separately

Keep jewellery in a clean, dry place and store pieces separately to help reduce rubbing and tangling.

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